Understanding Domain Pricing Models: Retainer vs Percentage-Based
Compare retainer-based vs percentage-based domain brokerage pricing models to determine which approach best fits your domain selling strategy and budget.
When choosing a domain brokerage service, understanding the different pricing models is essential for making the right decision for your situation.
Retainer-Based Pricing
With retainer-based pricing, you pay a fixed monthly fee for dedicated brokerage services. This model offers:
- Predictable costs
- Dedicated account management
- Guaranteed service levels
- Priority support
Best for: High-value domain portfolios, ongoing campaigns, and clients who prefer predictable expenses.
Percentage-Based Pricing
Percentage-based pricing means you only pay when your domain sells, typically a percentage of the final sale price. Benefits include:
- No upfront investment
- Aligned incentives
- Risk-free trial
- Performance focus
Best for: Individual domain sales, first-time sellers, and risk-averse clients.
Which Model is Right for You?
Consider factors like your domain portfolio size, budget constraints, timeline, and risk tolerance. Our team can help you evaluate which pricing model aligns best with your goals.